One marketing approach for beauty brands involves the use of influencers on social media platforms.

Depending on the brand's scale and reputation, collaborations may span from partnering with micro-...

Are you ready to enter the glamorous globe of health and wellness influencers?

Picture a magical expedition that leads to the knowledge about feeling good and being happy.

Today let’s explore the e...

Are you looking for ways to improve your business? 

Do you want to see more growth in your business? 

Have you tried PR for influencers? 

Entering the social media world, more specifically the infl...

You did it! You’ve waited patiently and finally got the invitation to interview for your dream marketing internship. Now what? 

Let’s get you prepared for that interview! In this article, you’ll get ...

Influencer ​brand tri​ps have b​e​come an influential tactic for firms looking to establish a deeper connection with their target audience​ in the be​​​​​​auty marketing ​space.

By providing an auth...

2024 is proving to be a big year in sports.

There was so much excitement around this year’s Super Bowl - whether that was over Taylor Swift attending the game, seeing the best Super Bowl Ads air, or...

As the marketing industry becomes more saturated by the day, it’s crucial to stand out as a brand and charm potential customers.

Unlike old-school methods, inbound marketing is all about catching pe...

We live in a fast-paced world. Imagine navigating your professional career while tending to your family's needs.

You also have to nurture relationships and find time for self-care. It’s a juggling a...

Founded in 2020, Topicals is the fastest-growing skincare brand at Sephora led by entrepreneur Olamide Olowe.

The 26-year-old founder is the youngest black woman ever to raise more than $2 million i...

Photo Source: Marketing 91

Fashion is more than just clothes; it's an ever-evolving statement that speaks volumes on culture, expression and influence. 

Behind the scenes, a vital force known as fa...

Are you thinking about trying pilates but have no idea where to begin or if it’s even worth trying out?

Well, if that sounds like you, you’ve come to the right place!

It has soooo many great benef...

When you think of the ultimate it-girl, you think back to endlessly scrolling on your phone through TikTok and seeing the perfect girl with the most perfect routine. 

All of those girls have the perf...