5 Easy and Remote Digital Marketing Side Hustle Ideas for Beginners
Dec 27, 2024Digital marketing side hustles are an excellent way for anyone to make extra cash or for entry-level marketers to expand their portfolios and gain valuable experience.
Whether you're just starting out or looking to grow your skills, a digital marketing side hustle offers numerous opportunities across various channels.
From social media management to SEO and content creation, there are a variety of services you can offer businesses seeking to enhance their online presence. Most digital marketing side hustles require minimal up-front investment and can easily be managed remotely, making them an ideal option for those looking to work from home or on a flexible schedule.
If you’re looking to dive into the world of digital marketing, starting a side hustle is a great way to build experience and earn income.
Benefits of a Digital Marketing Side Hustle
Digital marketing offers a variety of people the opportunity to be a part of the online world regardless of experience.
As a side hustle, you’re able to expand your skills in digital marketing which can come in handy for building a stronger portfolio.
Due to its online setting, digital marketing side hustles also provide an entryway for people looking to break into the industry.
Starting a digital marketing side hustle can:
- Provide extra income
- Add to your experience and portfolio
- Allow flexibility with remote opportunities
- Learn new and transferable skills
Social Media Management
As a social media manager, your role is to manage a company’s socials to promote their products and/or services. Other duties include community management, content creation, and data analysis.
Social media is a reliable and accessible tool for businesses to start their online presence, but some business owners do not have the time to keep up with their company’s social media.
To start a digital marketing side hustle as a social media manager take a look at local businesses and ask yourself the following:
- Do they have a social media presence? If so, what platforms are they using?
- How often do they post?
- How’s the quality of their content?
- Is there a social media platform they’re not on that can greatly benefit their business?
- Are their profiles optimized with the latest business information?
In most cases, the answer to these questions is potential! Reach out to these businesses and offer social media management services.
Depending on your experience you could charge anywhere from $250-$5,000 a month! A considerable extra amount to add to your income.
For more information check out HubSpot’s article on Social Media Marketing.
Pro Tip: Make your life easier by using a CRM platform like Later, where you can link social media accounts to plan and schedule posts.
Content Writing
If you look closely you’ll notice that writing is everywhere on the digital landscape, from social media posts to website blogs.
Content writing is educational, whereas copywriting’s main goal is to encourage readers to take action.
As a digital marketing side hustle you can offer writing services for a company’s assets which include:
- Website blogs
- Email newsletters
- Social media posts
A highly sought-after skill is search engine optimization (SEO). SEO is the process of optimizing a website’s content for search engines like Google through valuable content and the use of relevant keywords so their rank is higher on the result page.
For junior marketers, offering SEO services to small businesses is a great way to start building experience for your portfolio and practice ranking for certain keywords.
Additionally, content writing earnings can be done by piece or hour, allowing flexibility for you to set the appropriate rates that you deserve!
For a deeper understanding of copywriting, check out HubSpot’s Copywriting 101 article.
Pro Tip: Copywriting is a great portfolio builder for junior marketers because it showcases a direct understanding of a consumer’s journey and how to communicate with your audience.
Content Creation (Visuals)
Visuals are a key marketing and branding component, especially on social media. With user-friendly platforms like Canva, graphic designing has become an accessible easier, and inexpensive digital marketing side hustle.
Through Canva, you can create themed templates for a variety of industries, aesthetics, and branding to elevate companies’ online presence.
Design Assets include:
- Social media headers
- Event posts
- Website product images
- Pre-designed customizable templates for social media
- Custom made-to-order designs
Keep in mind a company’s brand guidelines like tone of voice, colors, fonts, aesthetics, and other identifying factors. Creating branding kits is also another great digital marketing side hustle idea to consider.
Pro tip: Etsy is a great platform to sell pre-designed customizable templates and Fiverr How to Become a UGC Creator for more information.
Content Creation (Video)
More people prefer video content over written formats, and with platforms like TikTok, YouTube, and Instagram Reels leading the charge, both long-form and short-form videos are being produced across various industries.
Another rising trend in video content is podcast episodes, which are becoming increasingly popular. If you're interested in a digital marketing side hustle, video editing offers a great opportunity. With tools like CapCut, Canva, and Adobe Premiere Pro, you can easily start offering video editing services.
Another lucrative digital marketing side hustle is becoming a UGC (User-Generated Content) creator. UGC involves creating content for brands that showcases their products or services in an authentic, relatable way.
Unlike traditional influencers, UGC creators don’t need large social media followings to succeed. Brands value UGC creators for their ability to produce genuine content that resonates with consumers. Plus, UGC creators get paid for the sales boost their content generates, making it a rewarding digital marketing side hustle.
If you're looking to break into digital marketing, these video-related side hustles offer excellent ways to build experience and earn income.
Pro-Tip: UGC Creators is a newer less-saturated digital marketing side hustle. Visit Hootsuite’s article on How to Become a UGC Creator for more information.
Teaching How-To’s
If you’re experienced in a digital marketing channel, offering online courses and tutorials is a fantastic digital marketing side hustle.
Many business owners are eager to grow their online presence and are looking for a structured way to learn, making online courses an ideal solution.
With a digital marketing side hustle focused on education, you can offer live virtual sessions or create on-demand courses on popular learning platforms like SkillShare, Udemy, and Coursera.
These platforms provide a great opportunity for you to showcase your expertise, with features like customer reviews, student enrollments, and course ratings.
Whether you choose to teach live or develop a self-paced course, a digital marketing side hustle in education can be a rewarding and profitable way to share your knowledge while helping others succeed online.
Ideas for how-to-use courses include:
- Social Media platforms (Instagram, LinkedIn, Facebook Page, TikTok, etc.)
- Google Analytics or Semrush for SEO
- Canva or CapCut for Content Creation
- Email marketing platforms
Start with a few students, even one will do! Make sure to ask for their feedback after the course and make adjustments to your curriculum based on their input.
Pro Tip: Whether on your website or a learning platform, ask your students for positive reviews to showcase and build your credibility.
âď¸ Written by Paola Hernandez
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